Staying in touch with your clients via e-mail is a required skills in the modern world of online marketing. One of the best things about the Internet is that you can send newsletters by e-mail basically for FREE.
My number one recommendation for new e-business owners is to start collecting e-mail addresses from your audience as soon as you can.
I believe that email addresses are worth this effort. Email marketing is the most cost-effective way to keep in touch with your customers. It is also the most effective way to retain those customers or visitors who already expressed interest in your site and services or products. Although they may not have made a purchase on their first visit, if you can get an email address, then you can keep in touch with them until they do.
Collecting Email Addresses
The easiest and cheapest way to collect email addresses is to add a simple “mailto” link to your website. Then write copy for the site that encourages people to email you with their email addresses so you can build a list of these potential customers.
Email Newsletter Management Services
Even though you can manage a list of email addresses and send out mass mailings to them yourself, once your list grows, you will want to consider acquiring your own mailing list management software or engaging an application service provider (ASP) offering services in this area. These services basically act as a database for your list of email addresses. They manage as well other information that you collect about your audience, such as names, street addresses, gender, zip codes, etc.
Email Management Recommendation
Although there are many email management companies trying to compete for your business, my top choice for email management services is CONTSTANT CONTACT. This ASP company provides the easiest-to-use website and the best looking templates that I have seen so far. Constant Contact also offer FREE TRIALS to start. http://constantcontact.com/
SO WHY TO WAIT, JUST TRY constant contact for free 60 days and GROW FASTER ,EASIER AND SMARTER - YOU WILL SEE ADVANTAGES FOR YOUR BUSINESS!
