The-5-Minute-Guide-To-Cheap-Startup-Advertising

The following is a guest post by Rob Walling.  Rob Walling has been an entrepreneur for most of his life and is author of the book Start Small, Stay Small: A Developer's Guide to Launching a Startup.  He also authors the top 20 startup blog Software By Rob, that's read by tens of thousands of startup entrepreneurs every month and he owns the leading ASP.NET invoicing software on the market in addition to a handful of profitable web properties.

Imagine that you've just completed version 1 of your product and you're preparing for launch. You’ve greased the wheels with a few bloggers, targeted some keywords with SEO, created a bit of linkbait, and scheduled the press release to launch in the morning. At this point your co-founder turns to you and says: “What are we going to do with the $300 we have stashed away for advertising?” Consider this your lucky day. The goal of this article is to provide you with the core of what you need to know about cheap startup advertising as quickly as possible, so you can start spending that ad budget wisely. Let's get started.

Two Key Advertising Strategies

The half-life of advertising traffic is zero. This means that the moment you stop shelling out cash, the traffic stops. The problem is that with typical conversion rates of 1-2% you're paying for 98 or 99 out of every 100 people to walk away and never come back to your site. To combat this inherent wastefulness of advertising, I have two key strategies I recommend no matter which method of advertising you use.

How to get more clients through mailing list?

Email List Management

This is very important to develop mailing list and attract clients with new updates in your business. It allows you to get even more interesting prospects. Just think about it...and imagine how many people might be involved in your business!!!

What's the best email list for your business or organization? A permission-based one. That means everyone on it said it's okay for you to contact them. It's better than an email list you buy or rent, because you already know the people on your email list want to hear from you and are interested in you. It doesn't cost you anything to build one. Email Marketing helps you start your email list — and keep it growing, too.

Start and grow your email lists

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• Add our Join My Mailing List button to your website and your Facebook profile or fan page² to collect visitors' email addresses
• Use our sign-up form or guest book to collect email addresses at your place of business
• Add our Forward-to-a-Friend link in your email campaigns or on your Facebook page to reach new people
• Our SafeSubscribe^TM and SafeUnsubscribe^TM features increase new signups. Contacts can easily unsubscribe if they change their minds.

Import your existing email lists

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• Type or copy and paste your email addresses into your Constant Contact database
• Easily import your permission-based file: Excel (.xls), comma separated value (.csv), or text (.txt)
• Import effortlessly from Google/Gmail contacts, Microsoft Outlook^®, Outlook Express^®, QuickBooks^® by Intuit⁴, Salesforce.com⁵ or ACT!^® by Sage^®
• Add contacts from wherever you are — from your PC or Mac⁶, Facebook⁷, or using QuickView⁸ on your iPhone or iPod Touch

Group your contacts into targeted email lists for powerful results

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• Segment based on interest or shared characteristics like location or birth month
• Combine multiple email lists into a new, single email list when you need one big mailing. We'll make sure people on multiple lists only get one message
• Sort your contact lists to segment and browse contacts more easily.

Keep your email list up-to-date and reliable

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• Access and update your contact database from any computer, anytime
• Our SafeUnsubscribe form asks contacts why they leave, so you can make changes to improve retention
• Let contacts choose which email communications they want to receive

Build your email lists of loyal customers!

Sarah Brightman - Winter Light

Life is so beautiful and this is gift for everyone...

Get Customers Using Facebook

Having a solid base of product customers can increase your residual checks each month (building reliable long term income) PLUS more customers can also lessen the weight on you as an individual to meet product quotas each month.

That means you can earn more and save more all at the same time.
That's just good business.

But How Do You Find Potential Customers?

As I was clicking around on Facebook today, catching up on the latest news from friends, a thought occurred to me: "If I wanted to get some new customers on Facebook, how would I personally go about it?"

The resulting answer is the topic of today's blog post!

Here's 3 quick and easy ways I'd go about finding new customers on Facebook:

What Stopping You From Business Success?

What are your New Year’s resolutions?

Are you dreaming about starting a business or expanding on a business you already own? Perhaps you’ve been fantasizing about selling that jewellery you’ve been making in your basement for years or turning your knack for finding a place for every teapot and golf ball into a home organizing business. Or maybe you’d like to take that online Etsy shop offline and open a neighbourhood store?

FLP Holiday Party & Global Rally Annoucement

Well it is almost time to ring in the New Year, and Forever Living has one more BIG announcement to close out the year! You have been waiting since August's Super Rally to hear where we are going for Global Rally ...and the day is finally here!  We wanted to announce the first ever Global Rally in a fun and unique way and we wanted all of our Forever Living employees to join in on the announcement.

Click Here to join us at this year's company Christmas party, hear an inspirational message from Rex, and find out where we are going for the first ever Global Rally in April 2013!

HAPPY NEW YEAR 2012!!!